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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

I selected influencers in all different “walks of life&# and areas of influence, from the blogosphere to the power users of Digg to founders of successful startups and authors of bestselling books. Jason is also the host of This Week in Startups. Peter is also the founder of Gizmodo, Joystiq, hackaday, and Engadget Mobile.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). This could happen on networks like LinkedIn, Twitter, Pinterest, Tumblr, Facebook, and whatever the kids are using these days. We’ll start with owned assets – they tend to be the simplest to discuss in this context.