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How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

John Marshall, VP Global Product Development for McGraw-Hill/ Platts, will discuss how his organization was able to significantly increase revenue from its online industry community by boosting the number of subscribers â?? FAST White Paper. FAST recently released a white paper on the business and technology of recommendations.

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Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

Content based for me means content in the form of thought leadership, whether it’s white papers or assessments. “ The billionaire investor said that editors should focus on making the papers “indispensable” to local communities. Today, Apple is the most valuable technology company in the world.

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Asperger's and IT: Dark secret or open secret?

Buzz Marketing for Technology

Zones White Papers Editorial Calendar. White Papers. A Guide to Understanding Hosted and Managed Messaging. • Apple brick is a manufacturing process. • White Papers Read up on the latest ideas and technologies from companies that sell hardware, software and services. More Resources.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Make e-books to provide long-form content that tells a bigger, comprehensive story, all while helping you share your messages in avenues like Amazon’s Kindle Store, Barnes & Noble’s Nook Store, Apple’s iBook store, and even as PDFs on your own blog or website. White Papers. Audio Books. Listicle Summaries.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Make e-books to provide long-form content that tells a bigger, comprehensive story, all while helping you share your messages in avenues like Amazon’s Kindle Store, Barnes & Noble’s Nook Store, Apple’s iBook store, and even as PDFs on your own blog or website. White Papers. Audio Books. Listicle Summaries.

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