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The Cost of a Tribe

Akamai Marketing

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” ” It’s truly an outstanding and exciting result of the democracy of the internet.

Cost 161
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Why Brands are Turning to Spotify as the Next Big Social Platform

Buffer Social

Some brands create collaborative playlists that all Spotify users can add to. These crowdsourced lists make for a great content in a tweet or Instagram post. Experiment with targeted advertising, starting at $250 per campaign. Another way to get the word out is to encourage participation. Spotify ads.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. In the freewheeling, egalitarian, crowdsourced world of the internet we are accustomed to, and actually feel entitled to get music, art and books for free.

Products 267
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Tom contacted me a few weeks ago with this idea and we’ve been working collaboratively on this project ever since. Epi is a pioneer in the crowdsourcing ad model, and Founder & CEO of Ludvik + Partners @LAdvertising in NYC. Philip’s passion in life is crowdsourcing. But, by no means, is this list complete.

Twitter 196