Remove Analytics Remove comScore Remove Mobile Remove Survey
article thumbnail

Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites.

Mobile 140
article thumbnail

Report Ranks Reputation and Exposure of Brands Across News and Social Media

Bill Hartzer

The top two brands in the survey, Microsoft and Google, together generated about $1.3 The company’s recent acquisition of AdMob, a mobile ad service, further highlights their strategy going forward. IBM plans to make this cloud service available to customers as well, dubbed IBM Smart Cloud Analytics. CITIGROUP $131,326,011.

News 110
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Four Social Media Game-Changers to be on the Lookout For

ProBlogger

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. The trend: Internet access via mobile has overtaken PCs. Once upon a time, people feared public speaking above all things – even death. Mobilise .

article thumbnail

Optimize and the Confluence of Search and Social Media

Convince & Convert

Lee: Yeah, that’s from Comscore. Yeah, doing research into, you know, not only surveying. But understanding through web analytics, through other. It’s mobile. Jay: One of the stats. that you had in the book which blew me away, I actually had to read it two. checked it. queries a month. sharing or action.

article thumbnail

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” McKinsey Social Technologies Survey: the Business Ecosystem Benefits by Fusion Marketing Experience. hours to 6.3