Convince & Convert

FEBRUARY 10, 2010

. “We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# link] JasonPeck Hmm- privacy concerns here. Not Perfect, But Useful As with any data-harvesting service, Flowtown results aren’t bullet-proof. There are so many new tools, etc. to sift through, try out, etc.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Sprout Social

APRIL 28, 2022

These tools might include: Marketing tools (think: social, CRM, email). This includes AI tools such as call sentiment analysis, automated notes to address sales objections and automatic call transcriptions. On the flip side, external communications tools are used to deliver key messages to customers, subscribers or partners.

Team 90

Team Tools Hubspot Collaboration 90

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

APRIL 8, 2010

link] Zack Nice analysis! link] Zack Nice analysis! Email for several users would have zero privacy, since you can't password-protect multiple accounts. Email for several users would have zero privacy, since you can't password-protect multiple accounts. Funny, but I'm sure designers would disagree.

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

MAY 20, 2010

In fact, despite their Scrooge McDuck-level overreach on the privacy front, Facebook itself is looking to add nuance and behavior to their metrics, moving companies away from the accumulative measurement model. link] re social media. You’re done with the success metrics conversation. That’s not going to cut it.

Metrics 117

Metrics Social Media eBook Social CRM 117

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. I love Twitter. Content is king, agreed.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Convince & Convert

SEPTEMBER 21, 2010

Check-ins were plentiful (as evidenced by the many thousands of people noting that they had been at the airport), and sessions describing how businesses can take advantage of local social were numerous. Social Data Firehosing In contrast to the conference at large, I was delighted by the exhibition this year. Maybe next year.

Social Media 127

Social Media Strategy Conference Eventful 127