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What is a customer journey map and how to make your own [examples included]

Sprout Social

Tools like Sprout Social use AI-driven sentiment analysis to dig into social listening data to give you insights on what people think about your brand. But if you haven’t, then our buyer persona template or Xtensio’s will be useful. Take a look at this simplified current state customer journey map from Nielsen-Norman.

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B2B Employee Advocacy Best Practices

Oktopost

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. If you don’t have one, check out our free template. Your Social Media Policy Template. Building Trust. Review of company social media policy.

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How to Hack Your Efficiency with an Agile Blog Planning Process

Convince & Convert

Norman Nielsen Group covered this topic on Web design , and loosely translated, this is what it means for your blog: If readers like one post on a blog, they’re more likely to judge the entire blog favorably in the future. Recommended Resource: Free Social Media Plan Template To Become A Social Media Rock Star Bonus!

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