Pam Moore
FEBRUARY 24, 2018
What About the Silent Lurkers? It is true that big changes are coming to Facebook. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. Is it likely that you will earn that placement?
Hootsuite
MAY 18, 2022
That being said: with Reels and Explore, you’re likely to be served up videos from creators you haven’t heard of… but if you have interacted with them in some way previously — lurkers, raise those hands in the air high and proud — Instagram takes that into consideration too. Relevance of the content. Give the people what they want.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buzz Marketing for Technology
JULY 7, 2008
I’m sure there are examples on the other side of this, but thriving communities on B2C or B2B have large populations of lurkers that are largely there for transactions (they want an answer, knowledge, expertise, learning, examples, etc) and don’t really engage in the community itself. Go join that!
Hootsuite
SEPTEMBER 27, 2021
Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Bonus: repurposing user-generated content is always a nice way to reward loyal fans with a little piece of the spotlight, and offers social proof that might just encourage on-the-fence lurkers to make a purchase.
Viper Chill
MARCH 11, 2010
bring on youtube Reply Moon Hussain says: March 11, 2010 at 2:54 pm I’ve been a “lurker&# at Diggy’s site since God knows when, but I do remember the old theme. The main reason to keep your site clean is so that you can make it clear what you want your visitors to do. That’s it.
Hootsuite
MARCH 31, 2020
Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. A lurker is someone who watches a social media feed or belongs to a social media group but does not engage with the content with a like or reply. —M—. Learn more: How the Facebook Algorithm Works. See News feed.
Buffer Social
DECEMBER 6, 2023
Try sharing different types of content, like personal stories, factual information, in-depth analysis, or even humor. Here are some key takeaways. The in-network source contributes about half of these tweets. If you want a good sense of who your target audience is, scroll your ‘For You’ feed.
Expert insights. Personalized for you.
167 
Let's personalize your content