Remove influence
article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

article thumbnail

Social Media Outreach for Beginners

Sprout Social

Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Instead of being contacted by Widgets Inc., prospects are approached by Jim, who works for Widgets Inc. Find people that are likely to be interested in your brand and industry, ideally influencers with their own following.