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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. It's no longer only about how many widgets you sell in the short term, but who you sell them to. But there is going to be an explosion of other smart agents. JF : Hyper-targeting.