Convince & Convert

AUGUST 10, 2010

However, I think that there may actually be something to this whole idea of influence and how to find the influencers. It will all just depend on how companies go about finding and then using their influencers. However, I think that there may actually be something to this whole idea of influence and how to find the influencers.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

AUGUST 19, 2010

Consequently, if someone searches for “Colorado River Whitewater Rafting&# on Google, they’ll likely find that version of the Western River blog, which contains only posts about “ Colorado River Whitewater Rafting “ The software automatically harvests and organizes topically similar posts for maximum search effectiveness.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

JULY 28, 2010

Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. Painting business?

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. SocialMention For more comprehensive social media searching, I use SocialMention , which indexes blogs, tweets, message board posts, and a lot more.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

AUGUST 25, 2010

Because of the commerce potential (subscriptions, coupons) a Starbucks local ad network (possibly empowered by Yahoo’s sales force) might even be a revenue share, making it even more efficient for marketers than Google Adwords or Facebook ads. If you were Starbucks, how would you take advantage of this new network?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142