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A Pinteresting Story

Twist Image

Delicious was created by Joshua Schacter in 2003 as the notion of tagging (or labeling) content to make it findable by others begun to take hold. For those who have been around the digital block, Pinterest seems like a more modern play on Delicious (which is a social bookmarking service for saving and sharing your web bookmarks).

Hitwise 101
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What You Tell A Search Box

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The idea here is simple: the more of the Web that is indexed, edited and aggregated for all consumers, the easier it is to use, and the more people use it. It's in their best interest to make everything online findable and connectable (and this includes the content you are creating and/or requesting).

Microsoft 109
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Content Is Everywhere - The Changing Tide Of The Internet

Twist Image

You can read it on Facebook, on a Blog aggregator and you can comment anywhere you wish (on Twitter , YouTube. I don't see that as relevant to the story as much as what this continues to mean for the dramatic changes in content and marketing: It's no longer about a destination. The content is everywhere. you name it).

Content 111
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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. ” Among her ideas is increasing your company’s “findability.”

B2B 190
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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

Aggregate results across these early advertiser case studies show Unsplash to be more effective at elevating how people feel about a brand – more effective than even digital, TV, and Instagram campaigns. See their examples below. For example, when someone is searching for “NYC”, your picture labeled there will show up in search results.

Brands 94
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The Liberation Of Comments And The New Storytelling

Twist Image

Every comment that is being created in all of these individual spaces and platforms are aggregated beneath the Blog post. When someone responds to a Blog post in their own Twitter feed, they are helping the Blogger to make their content more shareable and findable. You see the whole conversation. It creates more chatter. blog comment.

Comments 108
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PLE

Buzz Marketing for Technology

Related Terms: e-portfolio, virtual learning environment, VLE, digital lifestyle aggregator, DLA, continuing professional development, CPD. Wish-list: aggregate outbound social media experience. search & findability (14). Introductions and Summaries. Recent Posts. Quick Updates + Boston KM Forum. Traveling in circles.

Twine 113