Harp Interactive

JANUARY 12, 2010

You can hire a Social Media Monitoring company who will not only use syndicated or subscription tools like Radian6 and employ a combination of techniques and report on what’s being said but will also formulate effective response strategies and implement reputation management techniques. Facebook Lexicon. Twitter Search. UberTwitter.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Facebook Page Fan Numbers. Facebook Wall Interaction. Like this/thumbs up (Facebook, stumble etc). The client wants to know if their social media campaign is working!

Analytics 350

Analytics Social Media Trendrr Digg 350

Harp Interactive

DECEMBER 1, 2009

Many big companies are regularly confronted with this Internet Reputation Management nightmare and have to employ strategies to push down negative press and relegate Google position of negative sites that malign their brands. Create Professional LinkedIn profiles with optimized links to the company website. Include negative keywords.

Reputation 249

Reputation Directory Press Release Real Estate 249

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Help companies participate in existing social networks, and build relationships on their turf. Check out Twitter as a way to show a company’s personality. Consider a Lijit Wijit or other aggregator widget.

Social Media 232

Social Media Press Release Marketing Widget 232

Harp Interactive

NOVEMBER 2, 2010

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story.

Press Release 219

Press Release Communities Badge Real Estate 219