Bill Hartzer

AUGUST 21, 2012

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Understanding of key industry metrics (CPC, CTR, CPA, CPM, ROI, ROAS, Conversion Rate, etc.) – Google AdWords certified a plus. – BS/BA degree.

Engineering 109

Engineering Paid Search CPA CPM 109

Convince & Convert

AUGUST 3, 2015

The blog offers valuable insights and strategies for Agencies to quickly optimize on SEO, AdWords, and other PPC campaigns using information from their top competitors. Most Shared Article in 2015: The Complete AdWords Audit Part 12: Google Shopping Campaigns (168 Shares). CPC Strategy. Twitter Followers: 7,098. Updates: Weekly.

Adwords 60

Adwords CPC Marketing Retail 60

Hootsuite

SEPTEMBER 17, 2020

Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. Marketers have three options for their bids: Cost-per-click (CPC). So you might see your CPC be much lower than a huge Fortune 500 company with a big ad budget just because your advertisement was of better quality.

Adwords 145

Adwords Google Campaign Cost 145

Hootsuite

SEPTEMBER 9, 2020

Pro tip: Collection ads work especially well for retail and travel brands. It’s the perfect fit for a retail brand. Since Google owns YouTube, you’ll need a Google AdWords account to create YouTube ads. You will generally pay using one of these methods, depending on your campaign goal: Cost per click (CPC). Messenger ads.

Advertising 145

Advertising Social Media HootSuite How To 145