Adam Sherk

JULY 9, 2013

I also wanted to point out some helpful tools to use at various stages of the process: Google AdWords Keyword Tool (soon to be discontinued in favor of the Keyword Planner which requires an AdWords account). Category and competitive data from Hitwise and comScore. Helpful Tools. Google Trends.

Research 183

Research Content Hitwise Adwords 183

Convince & Convert

JANUARY 25, 2016

Image via ComScore. For one of our clients, we decided to run a test by splitting up our AdWords retargeting audiences in 1–30 day buckets and 31–360 day buckets (image and text ads in separate campaigns). You can set this up in your AdWords Shared Library, under Bidding Strategies.). And they did this with an ROI of over 700%.

Adwords 60

Adwords comScore How To URL 60

Bill Hartzer

SEPTEMBER 29, 2009

I have to admit, Search Engine Optimization is tough: and many choose to initially go out and purchase keyword ads in order to drive traffic to their website (by the way, purchasing PPC ads on Google AdWords is NOT search engine optimization, that’s search engine marketing). NASDAQ: SCOR) has released their monthly comScore.

Engineering 102

Engineering comScore Domain Name SEO 102

Saying It Social

SEPTEMBER 8, 2010

That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 According to Google’s Stats & Facts , there are over 50 million Places pages, so chances are very good that if you don’t have a listing, your competition does. billion local queries.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Convince & Convert

JULY 3, 2011

Conversely, Google has all the traditional ranking data, an enormous customer base via Google AdWords, and a suite of complementary products that’s so large it’s sometimes easy to overlook. Google opens up business pages on Plus to Adwords customers.

Google 166

Google Picasa Engineering Adwords 166

Convince & Convert

DECEMBER 30, 2011

Conversely, Google has all the traditional ranking data, an enormous customer base via Google AdWords, and a suite of complementary products that’s so large it’s sometimes easy to overlook. Google opens up business pages on Plus to Adwords customers.

Google 149

Google Picasa Adwords Engineering 149

Convince & Convert

JULY 3, 2011

Conversely, Google has all the traditional ranking data, an enormous customer base via Google AdWords, and a suite of complementary products that’s so large it’s sometimes easy to overlook. Google opens up business pages on Plus to Adwords customers.

Google 147

Google Picasa Engineering Adwords 147