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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social media is actually even bigger than that, though.

Tools 170
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PR Measurement – What to Measure

Proactive Report

Other KPIs might be site traffic/lead ratio, form conversion (leads), organic search ranking, social media reach and engagement. Google has clasified PR or owned content as advertisement. I also use a dashboard I set up that will monitor manage andmeasure your PR and social activity - Meritus Digital. Connect with me.

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

Since FriendFeed aggregates numerous social networks, it can give you a lot more information about its users, especially with regards to how and when they engage with online content. In social media spheres, it’s almost unavoidable to not engage online with content in some way. It’s also a conversation medium.

Plaxo 103
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Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Netvibes – they’ve been around for as long as I can remember, so it should give you some hope they’ll be sticking around. Though they’re more focused on expensive social analytics, they’ve recently relaunched free accounts do allow feed tracking. Step Three: Clean Up Your Social Act.

RSS 78
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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207
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I’ve Got a Job for You

Janet Fouts

What social sites did you join and then never use? I know, I know, somebody, maybe even me, told you that you need to protect your brand by reserving the name on a social media site so somebody doesn’t get it and use it against you or in ways you don’t want related to your brand.

Netvibes 133
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Minimalist Internet Marketing: My Personal Guide

Viper Chill

How does TeuxDeux compare with Netvibes To-do widget? Do you still use the Netvibes to To-Do widget? seems redundant…) Thanks to your brand-base post, I’m trying out Netvibes to-do widget. Reply Minimalist Internet Marketing « Coolwired’s Social Media Blog says: February 2, 2010 at 8:16 pm [.]