Social Media Strategery

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What Makes Government 2.0 Different from Enterprise 2.0? | Social.

Social Media Strategery

In private sector markets commerce, entertainment and advertising, the “social web&# serves the purpose of generating transactions. Brands historically promoted network involvement through advertising into social portals – that is now starting to change. Read the top six reasons listed by Steve Radick at Social Media [.]

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An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

Yet, they have a very open blog that’s advertised on the official TSA website and in airports around the country. From what I’ve heard and read, one of the largest hurdles to clear is getting leadership to buy off on Web 2.0, I was beyond intrigued – I was also excited and curious. That made things much easier.

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Identify the Right People to Manage Your Social Media Initiatives.

Social Media Strategery

We talk often about what department should lead social media, how to get leadership buy-in for social media, or what technology should be used, and while those are important discussions to have, you should be focused on identifying WHO should be leading the social media initiatives. Billable hours and reporting is not everything.

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