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Does your brand take bloggers seriously?

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

Blogger

Blogger Brands Technorati comScore

Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

JULY 27, 2016

According to numbers from comScore, 14% of smartphone users aged 35 and older use Snapchat, too. Hitting this revenue target will rely greatly on Snapchat’s ability to spread its wings and continue to grow beyond its early adopters and increase its market share for the 35+ age range (and into the early majority).

API

API Marketing comScore Video

Social Media Informer

Does your brand take bloggers seriously?

Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

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