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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Increase your search engine rankings: Social media profiles (especially those on Twitter , Facebook , and LinkedIn ) frequently rank highly with major search engines. Creating keyword-rich profiles around your brand name can help generate traffic for your both your social-networking sites and your company’s Web site.

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Twitter is top social media channel among Fortune 500

Firebelly

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. Chad Richards is the Social Program Manager at Firebelly Marketing. This represents a six percent increase over the 2008 study.

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Teens & Young Adults Prefer Facebook Over Blogs

Firebelly

Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter.

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Social Media Weekly Roundup 1/18-1/22

Firebelly

Social Media Contests - Participation Is Not Always Easy To Come By By Mike Kornacki Give away something for nothing and people will say “yes please.” By nature, people do not want to do a whole lot to get something especially if the activity will step outside the bounds of their normal daily routine. Let’s talk about your farmer list.

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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

When did Twitter become the dumping ground for all of your online and mobile activity? Its okay to supplement your Twitter activity with some syndicated content, but like I said in Part 1 , its important to not overdo it and run the risk of becoming a robot. Now, Im sure you are an interesting person, but not everything you do is.

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5 Social Marketing Stories You Need To Read

Firebelly

Report: Facebooks Twitterfication May Have Stunted Twitter Growth By Bilal Hameed RJ Metrics research analysis has stopped short of pinpointing the reasons behind the gradual decline in activity over at Twitter. However, we believe that one of the major reasons for this decline is Facebook’s gradual Twitterfication.

Marketing 100
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Social Media Weekly Roundup 1/11-1/15

Firebelly

A Small Business Using Social Media Brilliantly With No Budget By Niall Harbison Rather than highlighting what we think they are doing right and looking at it from the outside we decided to ask Lorraine Fanneran who is behind all their social media activity to give us a run through of what is and what isn’t working for them.