Remove 2018 Remove CPC Remove Feed Remove Mobile
article thumbnail

15 Facebook stats every marketer should know for 2019

Sprout Social

As of the end of 2018, it boasted over 2.32 96% of Facebook users access it on mobile. When creating content and designing ads, always make sure that the mobile preview is set up correctly. When creating content and designing ads, always make sure that the mobile preview is set up correctly. billion monthly active users.

CPC 111
article thumbnail

Always up-to-date list of Facebook ad sizes & specs

Sprout Social

New data from eMarketer forecasts marketers to spend $21 billion on US Facebook ads in 2018. Facebook Feed ads. Facebook Feed ads. Every advertiser is fighting for space on a user’s Facebook Feed. Available both in image or video format, these ads will appear on both mobile and desktop. Facebook Feed video ads.

List 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Complete Pinterest Advertising Guide to More Valuable Ads

Sprout Social

Women will have an estimated global spending of about $18 trillion in 2018. You’re charged just like a regular cost-per-click (CPC) ad. They play automatically when viewed from a user’s feed. But, Cinematic Pins only move when users scroll past them in their feed – they stop moving when users stop scrolling.

article thumbnail

Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

Buffer Social

While we know that square video (1:1) results in 30-35 percent more video views and an 80-100 percent increase in engagement compared to landscape video (16:9), we wanted to know how vertical video stacks up on Instagram and Facebook (both within the News Feed and Stories). The vertical video and mobile hypothesis. CPC on Instagram.

CPC 111
article thumbnail

Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

Buffer Social

While we know that square video (1:1) results in 30-35 percent more video views and an 80-100 percent increase in engagement compared to landscape video (16:9), we wanted to know how vertical video stacks up on Instagram and Facebook (both within the News Feed and Stories). The vertical video and mobile hypothesis. CPC on Instagram.

CPC 85
article thumbnail

Social Media Advertising 101: How to Get the Most Out of Your Ad Budget

Hootsuite

This is a full-screen interactive or informational destination page within the Facebook mobile app. Facebook video ad options range from short, looping video clips that autoplay in users’ feeds, to original 241-minute promoted videos for the desktop. A collection ad highlights your products right in the Facebook feed.

article thumbnail

10 Video Marketing Trends You Need To Follow in 2019

Social Media Strategies Summit

This number is up from 250 million people in June 2018. Smaller businesses and teams have struggled, citing the cost and time required to build video assets as the primary challenge in using video more ( State of Social Video for 2018 ). Trend # 1: The continued rise of video in Stories. Source: Small Business Trends.

Trends 147