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10 Small Businesses on How They’re Doing Marketing Differently in 2022

Buffer Social

With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year. Alison Hazinski, owner of One and Only Paper On social media, Hazinski describes her approach as "treating my customers like my friends."

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‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

Whether holiday social media campaigns offer limited-time deals or tap into people’s holiday decorating aspirations, social is claiming more of a stake in shoppers’ routines each year. Sprout Social analyzed more than 2.9 Consumers want to talk to retailers of all sizes during the holiday season.

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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. billion in the U.S. The move generated a ton of buzz The result?

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Why You Should Not Give Up On E-mail Marketing

Small Business Mavericks

US email campaign data published February 2015 shows that despite some social media marketing specialists occasionally saying that “email marketing is dead”, open and clicks remain stable. General retail follows with 41.4% The highest click-rate is in the business publishing industry (6.7%). open rates.

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Q4 Content Calendar: Important Dates and Campaign Ideas for Small Businesses

Buffer Social

Note: You might not want to shoehorn your brand into every single event, but hand-picking the opportunities that make sense for your business can help make Q4 hugely rewarding. When people come together to celebrate Halloween, they love to share their experiences on social media. Small Business Saturday is held in the U.S.

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5 Funny Social Media Predictions for 2018

agora pulse

By now you will all have read some social media predictions for 2018. In this article I’m going to give you five funny social media predictions for 2018 and tell you how social media managers can prepare for them. Change creeps into our social media platforms and we adapt as we go along.

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6 Social Media Trends That Will Take Over 2017

Sprout Social

There was no shortage of changes to the social media industry in 2016, which included several new features, consumer preferences and brand opportunities. Looking toward 2017, social media trends will continue to evolve and surprise us. This could be a major sign of budding social media trends.

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