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15 Facebook stats every marketer should know for 2019

Sprout Social

In 2014, it was noted to be 7% while it was 14% in 2017. This includes ads across Facebook Stories, Instagram feed, Instagram Stories and Messenger. For more insight into how much it costs to advertise on Facebook, check out our handy guide. Average cost per click is $1.72. as your benchmark cost.

CPC 111
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How Much Does Facebook Advertising Cost? The Complete Guide to Facebook Ads Pricing

Buffer Social

We previously shared what $5 per day will buy you on Facebook Ads , but how much does Facebook advertising really cost? And the short answer is, it’ll never cost you more than you have to spend. If you have a budget of $5 per day, Facebook Ads will never cost you more than $5 a day. The average cost per like is $0.23

Cost 40
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The 8 Things You Must Do to Improve Your Sponsored Social Ads

Convince & Convert

In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. But to achieve this low cost, your video must abide by a few principles. Create value for the user instead of another sales pitch in their news feed. Then make sure you’re operating on a CPC bidding model. Click To Tweet.

CPM 148