Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Mary Barra has been chair and CEO of General Motors since the start of 2014, making her the first female chief exec of a so-called “Big Three” car manufacturer. Only 12% disagree. Mary Barra.

Social Media 211

Social Media Startup LinkedIn Telecommunications 211

Writtent Blog

JULY 10, 2013

Mobile devices will account for 25% of global internet traffic by 2014. Source: The International Telecommunications Union ). Source: Temkin Group ). 41% of B2B buyers access content marketing through a smartphone. of US consumers will use mobile coupons by 2014. Source: HubSpot ). There are 6.8 Source: Experian ).

Statistics 108

Statistics Mobile comScore Marketing 108

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ). eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226