Sprout Social

APRIL 19, 2019

In 2014, it was noted to be 7% while it was 14% in 2017. For more insight into how much it costs to advertise on Facebook, check out our handy guide. Average cost per click is $1.72. According to Wordstream , the average cost per click (CPC) for a Facebook ad is $1.72. as your benchmark cost.

CPC 111

CPC Facebook Marketing Advertising 111

Convince & Convert

FEBRUARY 17, 2017

At the close of 2014, this figure was only one billion per day. If you know your conversion rate and value, you should set a maximum cost per click (CPC) manually to ensure you’re always delivering a positive ROI. This ad format is utilized less than the CPC campaigns, but it’s a marketing goldmine.

Video 141

Video CPC Facebook Strategy 141

Oktopost

AUGUST 13, 2019

Consider this: You look at a company’s LinkedIn page and see that: (a) their profile picture is a low-res GIF of their logo and (b) their banner image is a blurry group photo from the 2014 company picnic. However, it’s not exactly the land of milk and honey when you consider LinkedIn’s exceptionally high cost-per-click (CPC) average.

LinkedIn 110

LinkedIn Company Tips B2B 110