Convince & Convert

JUNE 25, 2014

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible.

SMS 166

SMS Campaign Mobile Marketing 166

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Why SMS is an Ugly Duckling.

SMS 87

SMS Marketing ROI API 87

Small Business Mavericks

AUGUST 1, 2013

In 2013, those percentages are 47.5%, 44.8%, and 7.7%, respectively. In a word, it means you need to start thinking about your mobile marketing message today. There are plenty of ways for small business owners to get on board with mobile marketing. In 2010, smartphone usage consisted of 41.5% of total mobile usage.

Mobile 105

Mobile SMS Small Business Marketing 105

Waxing UnLyrical

DECEMBER 11, 2013

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends.

comScore 199

comScore Smart Phone SMS Advertising 199

SocialFish

NOVEMBER 11, 2010

According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. According to ABI Research, mobile app downloads are expected to peak in 2013, then start a slow decline. Remember, the adoption rate for SMS is 2.5

Mobile 256

Mobile SMS iPad Applications 256