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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Social CRM is still confusing. B2B Lead Blog ).

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The Rise of #SocialSelling

Koka Sexton

B2B Sales Motivation (@salesquote) January 14, 2013. . At the heart of sales people’s jobs is the CRM and over the past year we have even seen that the CRM is no longer enough and that it too has to become social. Another article asks Should your business invest in social CRM tools ?

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Do You Have the Guts to Expect Social Media Failure | Social Media.

Convince & Convert

And they can keep saying that until about 2013. A realistic campaign/project goals, aligned with the organization’s overriding mission and objectives (my hot button) MUST be a part of the package when selling social media efforts. It didn’t work.&# Are you going to want to wait around that long? I hear this so often.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If you can begin a crowdsourcing initiative in 2010, and that contributor purchases a new Ford in 2013 because she has accrued a “Digital Down Payment” along the way due to her consistent and quality participation, is that not ultimate control of the consumer’s purchasing habits?