Jeff Esposito

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Why I read 31 books in 2011

Jeff Esposito

I also welcome any suggestions for books that you think I should read this year as well in the comments below. Below is my list of fiction, non-fiction and business books that I read in 2011 along with reviews that I did on many of them. 2011 Reading List.

Review 43
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Some PR resolutions for 2011

Jeff Esposito

I plan on meeting more during 2011 and challenge you to do the same. Relationships with journalists are often frosty at best for PR folks, let’s try to change that. In 2010, I made great connections with a slew of journalists and was better for it. Canned Meat – How long does it take you to write an email? Five, 10, 20 minutes?

Meeting 32
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NFL Wildcard Weekend Predictions via Social Media

Jeff Esposito

During the 2011 NFL season, I picked the weekly winners utilizing social media metrics gathered using Lithium Social Media Monitoring and a series of formulas ( click here for full formulas). I would love to hear your opinion or methods for picking in the comments below. What do you think of this method for picking teams?

Lithium 36
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Five for Friday 01.14.11

Jeff Esposito

27 ½ ways how to become a social media expert rockstar ninja in 2011 – OK now I have to be honest here. Really classy and to top it off, the company hasn’t commented on the situation. Will Facebook Reign Supreme In 2011? Do you know what social business is?

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Don't burn bridges

Jeff Esposito

There is no question that social media is the hotness for the 2010-2011 fiscal years for companies. Seventy-two percent of Twitter users blog compared to 14 percent of the rest of consumers and 61 percent of these users comment on blogs forty points higher than the rest of consumers. 6 Comments - Leave a comment!

CoTweet 36