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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

Earlier this year, FleishmanHillard restructured to be more channel-agnostic, integrating paid, owned, and earned media. In 2011, they placed $250 million worth of ads in paid media. Weber Shandwick created MediaCo , a new unit focused on content marketing, native advertising, and digital media buying. For example -.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). e-Strategy Trends ). Earnest Agency ). Marketing Charts ).

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: It’s pretty exhaustive too.

Marketing 264
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

59% are on Twitter, and 43% use a company blog for marketing. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity SMM

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report. Tweet about the video.

Tips 179
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

How are consumers and b2b decision makers using social media in their buying processes? At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans? by eMarketer.

Research 210
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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

Follow her @adriarichards on Twitter. Follow her @alexasamuels on Twitter. Follow her @alibrownla on Twitter. Follow her @aliventures on Twitter. Alice is a writer of both fiction and nonfiction, and co-author of the book Let’s Panic About Babies (due out in March 2011). Follow her @finslippy on Twitter.

Blogger 168