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MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

A couple of months ago, Olivier was quoted in SmartBrief on ROI as saying: “There are dozens upon dozens of ways to ensure that your program can be shown to contribute to either reducing costs or generating revenue. November 9, 12-1 pm ET, on Twitter – use #measurePR. being my Chief Operating Officer and 2. link] Nov.

Postrank 255
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The MetricsMan Comes To #measurePR

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? To use the old saying – the ROI on these sorts of ROI efforts is not good.

ROI 169
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MeasurePR, the Don Bartholomew Edition Round II

Waxing UnLyrical

We continued our conversation on social media and ROI. Just follow along and/or participate on Twitter (or Tweetgrid or Tweetchat) using the #measurepr hashtag. Comment as pts moderator Don Bartholomew Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! Many new people joined (yay!),

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PR Is As PR Does

Waxing UnLyrical

1 – 2:30 pm ET, follow/participate on Twitter using the #netsol hashtag. This post was mentioned on Twitter by Shonali Burke, Annette Montalvo. Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there! Sign out Leave your comment here.

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MeasurePR: Paywalls, Pitches And Prognoses

Waxing UnLyrical

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. pts Settings.

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Measurement… Supplemented

Waxing UnLyrical

Did the question of “ROI&# ever come up when you were discussing the strategy with the client? ROI is the #1 question and CRT/tanaka was very particular about setting the right expectations from social media [during this ] year-1 engagement. This post was mentioned on Twitter by Shonali Burke, Herwin Icasiano.

Postrank 151
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Get PR Measurement Off The Island

Waxing UnLyrical

We’ll pick up where we left off last week, discussing social media ROI. Comment as pts moderator Nick Lucido Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! Thanks so much for stopping by WUL! Regardless, thanks for visiting! Click here to try reconnecting the live stream. |

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