The Realtime Report

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Reboots, Remakes are Comfort Food for the Soul But…

The Realtime Report

I’m gonna eat your brains and gain your knowledge.” – Tony Block, “Planet Terror,” Dominion, 2007. The Big Bang Theory, which premiered in 2007, is in the closing segments of its 12-season run. Not serious bingeing, like our kids, because after two hours our behinds and our brains are are numb. “I’m What could be better? …

Project 89
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Ad Shift: Streaming Paved the Way for More Effective Ads, Ad Reception

The Realtime Report

Dan Draper, “Mad Men,” Lionsgate, 2007-2015. Getting products in a film or individual TV show is a big, expensive business, that only the big companies (Dell, Apple, Procter & Gamble, Nike, Rolex, Unilever, Starbucks, Anheuser Busch, and similar firms) can afford,” he said. The product message gets through and everyone benefits.”.