Convince & Convert

SEPTEMBER 8, 2010

Facebook rolled out their iPhone app in August, 2007. The Open Graph API was a giant leap past that. MySpace’s roots in the Southern California music scene gave it real-world credibility that other social networks have never enjoyed – and MySpace is still a major player in the music world. Cutting edge.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

AUGUST 26, 2010

RowFeeder is built for just such as circumstance, with tight Excel integration (version 2007 and newer) that provides both raw data for geeks to pull like taffy, plus canned reports that are better than most. For social media professionals inclined to get their mathematical hands dirty, it’s a winning combination.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate. I love Twitter.

Social Media 124

Social Media Strategy Foursquare Social CRM 124