2006 and Company - Social Media Informer

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Dave Fleet

2006

Company

Trust Barometer Reveals Need For Mature Social Media

Dave Fleet

FEBRUARY 15, 2011

Canadian headquartered companies maintain high levels of trust, at 75 per cent. When a company is not trusted, 63% of people will believe negative information after hearing it 1-2 times. When the company is trusted, that falls to 22%. Trust in “people like me,” which peaked in 2006 , fell 11% this year.

Social Media

Social Media Survey Social Graph News

Reflections on the changing digital agency environment

Dave Fleet

FEBRUARY 16, 2016

The first five years – 2006-2010 – were catalysed by constant change. Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Companies have re-focused on their own digital properties.

Mobile

Mobile Trends Compete Loyalty

Dave Fleet

Trust Barometer Reveals Need For Mature Social Media

Reflections on the changing digital agency environment

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