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Be An Advocate For Your Consumer

Twist Image

I joined Twist Image back in 2002 for two reasons. Back in 2002, this was always the first concept that I would discuss during a presentation. While these platforms and channel enable brands to create a myriad of media, content and opportunities to engage, it still feels like we''re doing little more than advertising to the masses.

Apple 86
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Paywall for News.com and Online Community Social Media

Laurel Papworth

Commercial Clients (Advertisers) pay to display their ads to the readers. From Mumbrella : But to recap, it’s a “freemium” model – enough free content to hang on to advertising revenue; with the more exclusive, analytical and opinion stuff likely to be behind the wall. They produce eyeballs for advertisers. Seriously ?