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Harp Interactive

Statistics

Survey

Study Shows Marketers Plan to Spend More on Social Media Programs

Harp Interactive

AUGUST 26, 2010

Highlights and Statistics of Social Media Usage by Brands. The following information is taken from a survey of 137 brand marketers and ad agency professionals that point to a significant investment in social media marketing programs in the next 12 months. 137 responded to the survey. Who Is the Target Customer? Methodology.

Study

Study Social Media Survey Conference

You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics.

Analytics

Analytics Social Media Trendrr Digg

Harp Interactive

Study Shows Marketers Plan to Spend More on Social Media Programs

You Can’t Manage What You Can’t Measure! Social Media Analytics

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