Ari Herzog

JUNE 21, 2010

Hours after eating a taco salad at the Harvard Square location of the Qdoba Mexican Grill restaurant chain, I inputted a random 16-digit code from my lunch receipt onto the form at Qdobasurvey.com, answering the company’s dual call to action of completing a “guest satisfaction survey&# and entering myself into a drawing to win $10,000.

Case Study 115

Case Study Study Social Media Survey 115

Ari Herzog

MARCH 8, 2012

Last week I shared 3 ways the credit card industry succeeds in social media. Given the lackluster design of this diet site (to put it nicely) and the whopping 12 followers they have, it’s too bad to see them getting in the way of Chase’s (the bank) social media initiatives. Want my opinion? Connect on LinkedIn today.

Social Media 115

Social Media Banking Wikipedia One Spot 115

Ari Herzog

NOVEMBER 21, 2011

Kirsten Wright quit her sole proprietorship and joined Social 5150 as its social marketing director. Tyson Goodridge quit his sole proprietorship and joined Acsys as its social media director. Co-authored a survey on social media in government usage and created one of the first Twitter lists of U.S.

Policies 156

Policies Skills Class Survey 156

Ari Herzog

MAY 31, 2011

survey is virally spreading across the web into newspapers and blogs. All you need to do is run a Google search on the clause that the “proliferation of collaboration and social tools designed to increase productivity is actually costing businesses millions of dollars per year in lost productivity&# to see over 2,600 matched results.

Products 110

Products Repository Press Release Survey 110

Ari Herzog

SEPTEMBER 16, 2012

A survey of 600 small business owners across the United States indicates that 90% are actively engaged in social networking sites and 74% perceive social networking as valuable — if not more valuable — than networking in-person. When he's not blogging, Ari helps brands improve their digital media marketing.

Small Business 195

Small Business Social Media Foursquare Survey 195

Ari Herzog

JANUARY 5, 2011

We are going to see companies of all industries, sizes, and missions build mobile applications, deliver content across the mobile web, and conduct mobile surveys. Mobile technology will continue to trend in 2011. Add in cellular text messaging and text fundraising, and we’re all in for a ride.

Wireless 107

Wireless Mobile Notification Survey 107