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Why You're the Key to Social Media Success

Convince & Convert

Juliansummerhayes Jay Now this is more like it; something that is *real world* and capable of being understood by business and those people like myself who, when discussing social media as tool for business, here the constant noise that it is simply irrelevant. I was surprised(ish) about the B2B findings; but not so surprised.

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Marketing Marvels – How to Find Influencers with Little Bird

Convince & Convert

If you or someone that you find has curated by hand a really good list of Twitter accounts on a topic, we can just suck that whole list in and we’re going to go out and find those people on social networks too. So I could click out and start checking these people out either on Twitter or other social networks.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

play with the data in the super cool interactive tool below) This correlates well with a similar, but far less statistically rigorous poll I conducted one year ago asking Twitter users what they checked first in the morning, and email was preferred by 77%. I also really enjoy this idea of social segmentation.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Based in Bristol, England we applied our Crowd-sourced Market Insight tool to the UK General election earlier this year ( [link] ) with fantastic results. The two main hurdles companies still need to jump for it to become more useful and actually get used are 1. Some, like Ford for example, are further ahead with their thinking than others.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. link] [link] davinabrewer Jay, thanks for the worksheet, great tool. RT @AmberCadabra: RT @jaybaer: How to Add Strategic Thinking to Your Content Creation.