Diva Marketing Blog

FEBRUARY 23, 2009

  Many cases are now documented in books, articles, presentations where it did…by Nielsen Online, by Charlene Li at our recent conference in San Francisco, by MTV and Schwab via managed online communities. Others will be presented at our annual conference at the end of March.

Research 40

Research Social Media Cymfony Sample 40

Social Media Marketing

MARCH 20, 2013

Keep the self-driving cars, magic glasses, laptop, handheld OS, and Brazilian social network. Nielsen has profiled "zero-TV" households, and it has more than doubled since 2007 to more than 5 million households. This is a segment that will start being included in measurement samples for 2013-14.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Buffer Social

JUNE 12, 2016

The Rutgers team ended up creating the term “meformer” after analyzing data from a sampling of Twitter accounts. Researchers rated a sample of tweets and assigned a category to each. You can apply this pyramid to most other social networks, too, with a few tweaks (e.g., Give the people what they want.

Twitter 81

Twitter Strategy Instagram Facebook 81