Bill Hartzer

MARCH 26, 2010

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use.

Mobile 138

Mobile Wireless Retail URL 138

Convince & Convert

JANUARY 15, 2012

Possess a smart phone. Download a QR reader app (or other format like Microsoft TAG). Have the phone nearby and usable when you encounter a QR code (easy in a magazine ad, perhaps less so for QR codes now appearing on highway billboards). This is the case with the increasingly popular use of QR codes in place of Web URLs.

Smart Phone 161

Smart Phone Pharmaceuticals URL Tips 161

Convince & Convert

JULY 18, 2011

And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. From a branding and behavior likelihood perspective (the QR code dwarfs the URL, which is more likely to be used), this is misplaced design priorities, Exhibit A. I understand QR codes are the new “it&# thing, the Taylor Lautner of calls-to-action.

Analysis 150

Analysis Hotels SMS Smart Phone 150