Firebelly

SEPTEMBER 3, 2010

It comes down to fundamentals and I suppose the following Four pieces of the Social Search Engine Optimization puzzle can help companies of any size get started in a more meaningful way on their journey towards becoming productive on the social web.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Firebelly

AUGUST 18, 2010

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

DECEMBER 14, 2009

What are your marketing/business goals for your social media marketing? What forms of social media will you use and why?  What metrics are appropriate for your campaign and what do they tell you? How What is your overall marketing strategy? How will you measure? What  How will you gather information? What

Social Media 133

Social Media Marketing Paid Search SMS 133

Firebelly

NOVEMBER 13, 2009

Social Search. When it comes to metrics, we have social analytics, web analytics and pipeline metrics - these three metrics can start to establish a causal relationship between marketing investment and customer behavior and return on investment. Lastly, social research is emerging as an area to watch carefully.

News 100

News Social Media Marketing Paid Search 100

Firebelly

MARCH 19, 2010

Some days it can all seem like "madness," but a sound strategy with defined goals, objectives and success metrics will really help make sense of it all. Chad Richards is the Social Program Manager at Firebelly Marketing. Instead I leave you with an oldie but goodie cartoon from Hubspot. Image: HubSpot ] Have a great weekend everyone!

Social Media 100

Social Media Marketing Hubspot Paid Search 100

Firebelly

FEBRUARY 26, 2010

The world’s largest social network now own the patent for the news feed. How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI? How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

JANUARY 29, 2010

Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”. However, we believe that one of the major reasons for this decline is Facebook’s gradual Twitterfication.

Marketing 100

Marketing Feed Reader Paid Search SMS 100