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Book Review: Social Media Marketing

Webbiquity SMM

Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Explain your goals and establish clear guidelines for any mention of the company on social media sites. Social Events (e.g., Tweet This!

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

They might not be the lifeblood of your site, but they’re definitely driving more users to the network, which we hope actually helps your bottom line. Reply Jonathan Evans April 28, 2010 at 2:57 pm Good interaction here on your site. fan pages)? fan pages)? Reply Ruben Quinones April 28, 2010 at 11:12 am Tamar, right on point!

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