Remove Message Boards Remove Microblogging Remove MySpace Remove Sites
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Book Review: Social Media Marketing

Webbiquity SMM

Explain your goals and establish clear guidelines for any mention of the company on social media sites. She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Social Networking (Facebook, MySpace, LinkedIn, etc.).

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

They might not be the lifeblood of your site, but they’re definitely driving more users to the network, which we hope actually helps your bottom line. Reply Jonathan Evans April 28, 2010 at 2:57 pm Good interaction here on your site. fan pages)? fan pages)? Reply Ruben Quinones April 28, 2010 at 11:12 am Tamar, right on point!

Facebook 277