Remove Meme Remove Publishing Remove Social Media Management Remove UGC
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Break the “just post this” habit: How the right social media mix enhances multichannel campaigns

Sprout Social

Social marketers are inherently multichannel marketers as they strategize, publish and engage on several social networks at a time. As a result, they have a direct view into customer preferences thanks to social data. Life of a social media manager: Them: here's a great pic to post.

Campaign 138
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Trendjacking: Jumping In on Internet Culture & 3 Brands Doing it Right

Pixlee

Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Using trendjacking often provides simple and easy content for your brand to publish. For example, if a brand came out today with a “Keep Calm and Carry On” meme post, many followers would be confused by the post due to its irrelevance.

Brands 55
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Social Media for Banks and Credit Unions: 7 Tips

Hootsuite

Why social media is different for banks and credit unions Banking is a heavily regulated industry. Your banking social media strategy is going to need a different touch from, say, a TikTok teen posting their mall haul. Here are a few tips to help you kick off your social media strategy.

Banking 105
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5 Proven Strategies for Improving Your Social Media Engagement

Oktopost

At Oktopost, we’ve got the eagle-eye view on social media – and how best to use it. So, whether you’re feeling stuck or just want to keep the momentum going, here are the best strategies for social media publishing that drive engagement and kickstart conversions. And, of course, you’d be right.

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How to boost your TikTok engagement rate and calculate it

Sprout Social

The formula for TikTok engagement rate is: TikTok Engagement Rate = [(Total Likes + Comments + Shares)/Total Number of Views] x 100 You can calculate your engagement rate per video or for all videos published over a specified time range. A TikTok scheduling tool like Sprout Social can help. Let’s go over an example.

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10 Beginner Social Media Strategies

Buffer Social

What are you working on today for social media management? Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. In social media, an algorithm varies by platform.