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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Are consumers willing to give retailers precise information about their location? Last Friday, the technology debuted in 254 Apple stores in the U.S. How is iBeacon different than using GPS for geo-location?

Apple 149
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Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Are you surprised that social media websites ranked so low among the industries surveyed? Specialty Retail Stores 79. Internet Retail 78. Wireless Telephone Service 77. Related Stories 88% of Digital Marketers Consider Realtime Marketing Critical To Their Efforts Social Networking Stats: 8 in 10 U.K.

Sites 177
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Tracking, Personalization And Screams Of Privacy

Twist Image

The truth is that marketers have failed this test so many times in the past that we must follow the legal rules set out by government and that consumer advocate groups must be vigilante with our performance. Marketers are constantly being put on notice for tactics and campaigns that cross the line. What's your Amazon experience like?

Privacy 107
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The End Of The Dial Tone

Twist Image

If you speak to marketers about how they are doing in relation to consumers and their mobile usage, it will be a disappointing conversation. You have your social media fully integrated into your website, which matches up to the retail experience and beyond. Meanwhile, a survey this week says that 47 percent of U.S. True story.

Retail 72
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats.

Research 210
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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Marketing IT. It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). View This Webcast » The CIOs Guide to Wireless in the Enterprise. Risk Management.

Wireless 100
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Asperger's and IT: Dark secret or open secret?

Buzz Marketing for Technology

Industry - Automotive - Defense/Aerospace - Energy/Utilities - Financial - Health Care - Retail - Transportation - Travel - Manufacturing. Mobile & Wireless. Wireless Networking. Mobile & Wireless. Wireless Networking. Wireless Trends & Technologies. Small Enterprise. E-mail Newsletters. IT Blogwatch.

Wireless 268