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Major Social Media Acquisitions: 3 Must-Reads

Firebelly

Big companies have been acquiring social media startups a lot lately. Here are 3 must-reads on some of the larger acquisitions and, more importantly, why these companies feel the need to become more social. Salesforce Buys Buddy Media To Ride Social Media Marketing Wave.

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Twitter + Yammer? What could have been…

Danny WhatMough

I’ve been thinking a lot about Enterprise Social Networks recently, and so should you if the figures about the potential size of the market over the next few years are to be believed ($6.4bn by 2016). The news that Yammer has been acquired by Microsoft for $1.2bn therefore shouldn’t come as any surprise.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Most people wrongly assume social enterprise networks are simply Facebook for business. If that were the case, Microsoft wouldn’t have dropped $1.2 How do you derive value from social enterprise apps?

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Grading Social Media

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Grading Social Media Mon, Mar 1, 2010 Prof. In last week’s #SMCEDU chat, we discussed the issue of grading students in classes that teach social media.

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The role of social media in managing projects for brands

Socialmedia.biz

In this article, I’ll discuss how social media can assist brands in managing projects. Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing. Social platforms allow lead nurturing alongside lead generation.

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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

This is Episode 22 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer).

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Building Your Business With Internal Collaboration

Convince & Convert

It’s like nothing else on the market, and I really mean that. Ever since the big uptake of social media, we’ve been seeing a lot of companies start to bring these tools, platforms, behavior changes, and technologies into the enterprise. book, “The Now Revolution” , about social media, and being a.