Sherrilynne Starkie

article thumbnail

Microsoft’s new logo

Sherrilynne Starkie

For the first time in 25 years, Microsoft, one of the world’s most pervasive brands has revealed a new logo. According to Mircosoft’s blog this represents a new era for Microsoft, so a logo should evolve to visually accentuate this new beginning. Microsoft got its font design wrong in two ways. Erik Westlake.

Microsoft 305
article thumbnail

The Gen Z Frequency: win your copy

Sherrilynne Starkie

Author Greg L Witt has been named a “Top 5 Youth Marketer to Follow” by Inc. Here’s what people on Amazon are saying: “Finally, a book that not only understands the complexity and vivaciousness of my generation, but also gives practical insights into how brands connect, market and build community with us.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Infographic: colour and logo design

Sherrilynne Starkie

Related posts: Microsoft’s new logo. Featured Headline Marketing Color colour Graphic design infographic Logo' This handy infographic explains the importance of colour in graphic design and calls out good practices in logo design. It’s a great reference tool. The Impact Of Color Within A Logo Design infographic.

Microsoft 284
article thumbnail

Can Ottawa’s NBL franchise recover from a branding disaster?

Sherrilynne Starkie

Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing. Related posts: Microsoft’s new logo. This promotes the honest and spontaneous answers that are most valuable. Related articles.

Sports 281
article thumbnail

Top Five: Google and women led businesses

Sherrilynne Starkie

Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. What are you doing with video in your marketing programs? Microsoft is already using adaptive rate limits with its new chatbot Zo. Mar 09, 2018. Is your company women led?

Google 123
article thumbnail

Top five: Facebook users can now hit ‘snooze’

Sherrilynne Starkie

Facebook, Instagram, Microsoft, Twitter have launched new features and/or platforms. Is Microsoft taking on TripAdvisor? A new travel app from Microsoft, Outings, helps explorers discover and search for interesting places near and far and is available for iOS and Android. There is no 'holiday lull' in social media! Follow List.

Microsoft 210