Direct Marketing Observations

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The Dark Side of Viral Content

Direct Marketing Observations

Black to beat Bieber for YouTube’s most hated… via Know Your Meme. This is your brain on Rebecca Black. By Helen A.S.

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When influence is confused with popularity

Direct Marketing Observations

For anyone following this meme on Twitter, Fast Company recently launched a site called “ Influence Project ”, where they’re essentially pitting online “influencers” against one another to vote for their influencer ranking. Shiv Singh.