Sherrilynne Starkie

article thumbnail

Top Five Social Media Must Knows: The new Google News

Sherrilynne Starkie

This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. Facebook privacy: Survey suggests continuing US loyalty. Top Five Social Media Must Knows: The new Google News. Listly by Sherrilynne Starkie. Follow List.

News 170
article thumbnail

Big data: seeing the forest and the trees

Sherrilynne Starkie

Jana uses airtime rewards as currency and conducts consumer research, product promotions and consumer loyalty campaigns. The June 11 to 13 Fireworks Factory web strategy conference was an invitation only event focused on insight and ideas. We have to change our data relationships for the good.”.

Data 327
article thumbnail

Analytics: what are you really learning?

Sherrilynne Starkie

Good strategy is driven by data, research and analysis. It can be difficult to show that have a thousand Facebook fans for 10,000 Twitter followers delivers product sales or votes or brand loyalty. This is crucial insight was key to developing a successful social media strategy.

Analytics 380