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Why You're the Key to Social Media Success

Convince & Convert

You have to commit to social media for the long haul to see the benefits. At present we're seeing people dabble without a strong PR / Communications strategy behind them. You also know how to measure your ROI effectively. Good luck converting the masses !

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

July 3, 2008 at 9:17 am Insight Into the World of Plurk | Collective Thoughts July 3, 2008 at 3:49 pm Does Plurk’s Karma guage Social Capital? It makes sense, it’s easy to navigate, you can find people, groups (cliques), you can search, it’s the hidden secret of microblogging/social networking!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle? When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] [link] BTCustomerstreet Interesting read: Crowdsourcing: Beyond the Basics – [link] #BTCustomerstreet [link] Andreas Gotthelf Crowdsourcing: Beyond the Basics by Clinton Bonner, Chaordix [link] via @lindegaard #scrm [link] [link] Social Capital #Crowdsourcing: Beyond the Basics.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them.