Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

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ROI Case Study Bazaarvoice Klout 191

Keyhole.co

JUNE 6, 2023

Imagine this: your customer is scrolling through their social media feed, as they do dozens of times per day. For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? Then, boom. It sparks a human connection.

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B2B Strategy Brands Content 52

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” Image credit: HubSpot. Corey Eridon – @Corey_bos. Image credit: WhoisBloggingWhat.

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Content Marketing Meme Hubspot 95

Writtent Blog

FEBRUARY 20, 2014

Today, your typical brand is investing in original articles, social media, blogs, eBooks and more. We’ve expanded beyond your basic blogs, eBooks, and white papers to incorporate some truly groundbreaking concepts: 1. Silly, fun and educational quizzes have recently experienced a resurgence on social media.

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Content Marketing Screencast Tumblr 104