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Studies Determining The Value of a Facebook Fan

Mindjumpers

… This is the conclusion made by Hitwise , an online competitive intelligence service. For retailers, each new fan acquired on Facebook should be worth 20 additional visits to your website over a year. > Click here to read more about the research made by Hitwise. . > Click here to go to the paper made by Syncapse.

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A Pinteresting Story

Twist Image

In August of last year, Time Magazine named it in its " 50 Best Websites of 2011 " and last December, the analytics firm, Experian Hitwise , said that Pinterest's user-base had forty times the number of visitors it had from only six months prior. Pinterest Becomes Top Traffic Driver for Retailers - via Mashable. experian hitwise.

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Will The Rise of the Photo Apps Kill the Written Word?

Convince & Convert

Source: Experian Hitwise US ) But before brands can start getting too excited about the commercial potential of Pinterest, it’s worth looking at the type of traffic it is generating. Of the top 10 brands on Pinterest , 9 are lifestyle/retail. Google+ ranks at number 9.

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