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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Ticketing and tracking A ticketing system is software that manages and tracks complaints from different sources and assigns them to the right people on your team.

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Read up on social media compliance and compliance tools before getting started.

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How to Design an Efficient Social Media Approval Workflow

Hootsuite

It takes time for new employees to become familiar with your brand’s social media policy. As new employees learn, a social media approval workflow can limit who publishes content to go live. . Or for third party companies working on social media, client approval is needed before publishing.

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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

Here are just some of the don’ts straight from Instagram’s Platform Policy for app developers: Don’t participate in any “like”, “share”, “comment” or “follower” exchange programs. Instead, use social listening to find Instagram posts that are relevant to your niche and your industry.

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How to Recover From Social Media Fails

Sprout Social

Every company’s worst nightmare is experiencing a social media fail. Whether it’s Tweeting something inappropriate, misusing a hashtag or auto-Tweeting users’ posts, the results can be catastrophic. This article isn’t about the biggest social media fails of 2016. Research Hashtags.

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How to Run the Best YouTube Contest in 10 Easy Steps

Hootsuite

Pick a contest hashtag. If you do decide to ask viewers to create their own videos, make sure you use a contest hashtag. A great hashtag is a simple way to keep track of submissions. You’ll also want to review their Privacy Policy , Terms of Service , and Community Guidelines. Following your other social media accounts.

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I Tried Instagram Automation (So You Don’t Have To): An Experiment

Hootsuite

Social listening and hashtag monitoring tools that surface the conversations your brand wants to be a part of (or just keep on top of). Even worse, your account could be limited or banned for violating Instagram’s platform policy. Customized Instagram analytics reports delivered automatically with the data that matters to you.

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